99.3 Random Acts of Marketing by Drew McLellan Search Amazon for other books by or about Drew McLellan. Rating: Reviewed by: Suzanne Claud

At last, a book with a difference! Are you fed up with the 'how to' books you pick up that tell you about the problems in your field of interest but don't really show you how to address them. 99.3 Random Acts of Marketing by Drew McLellan is certainly not in that category. This book is full of good common sense ideas to everyday marketing problems.

The content is set out in a 'reader friendly' way with each marketing solution outlined in clear but succinct language. Instead of being a long and tedious tome, the author has delivered a usable reference book by containing each marketing problem to one page.

Whether you work for a large marketing firm or are operating a small business this book has something to offer everyone.

The title of the book 99.3 Random Acts of Marketing shows the author to be the epitome of the marketing man. He not only knows his subject but expresses his lessons in a clear and easy to read language. I particularly liked the blank pages for notes. This is a book not only for reading but should be kept as part of your reference materials.

An excellent book and a good read.